Day: March 17, 2026

Presales vs Sales: Key Differences in B2B Revenue Teams

Mar 17, 2026

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by

Corben Surio

in B2B Sales, Pre-Sales, Product Experience, SaaS Demo Personalization, SaaS Sales, SaaS Tech, Saleo News, Sales Demo Experience, Sales Demo Software

Presales and sales serve different functions in B2B revenue teams. This comparison breaks down responsibilities, skills, metrics, and how demo automation supports both.
SE Spotlight: Celebrating Logan Rusconi, Our February Winner

Mar 17, 2026

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by

Laura Cotton

in Pre-Sales

Presales excellence goes beyond demos—it’s about discovery, storytelling, and driving real business outcomes. In this SE Spotlight, we recognize Logan Rusconi, Team Lead at Outreach, as February’s Presales Circle of Excellence winner. Learn how Logan combines technical expertise with storytelling, mentors his team, and shares practical advice for Sales Engineers looking to level up in…