Category: Sales Demo Experience

  • Your Ultimate Guide to Sales Enablement Battle Cards

    Your Ultimate Guide to Sales Enablement Battle Cards

    Sales enablement battle cards are some of the most powerful tools in any sales rep’s arsenal. When properly created, they provide the key information reps need to convince prospects of their products and close more deals. If there’s one thing that your sales enablement team should be focused on, it’s creating battle cards.  Let’s explore…

  • Sales Readiness vs. Sales Enablement

    Sales Readiness vs. Sales Enablement

    The software as a service (SaaS) industry has a lot of jargon and the definitions are often confused or misunderstood. Case in point: sales readiness vs sales enablement.  Sales readiness and sales enablement are often used interchangeably or in opposition, even though the two processes are separate but work well together.  But what exactly are…

  • Uplifting Sales Enablement Communities to Join 

    Uplifting Sales Enablement Communities to Join 

    Are you looking to join sales enablement communities but don’t know where to start? We’ve got you covered. You probably already know how much of a treasure-trove sales enablement communities are for sales enablement professionals like yourself. These groups are the central location where sales enablement practitioners, vendors, and industry thought leaders converge. They’re the…

  • How to Conduct a Sales Enablement Assessment

    How to Conduct a Sales Enablement Assessment

    An effective sales enablement strategy is guaranteed to increase customer acquisitions and boost conversion rates. But, like any strategy, sales enablement isn’t static. It needs to grow with the industry and your business.  It’s for this reason that you need to conduct regular sales enablement assessments. Use your assessment to objectively examine your sales enablement…

  • Sales Demo Video ‒ 7 Top Creation Tips

    Sales Demo Video ‒ 7 Top Creation Tips

    A sales demo video is a short video that demonstrates the benefits of your product or service. In the SaaS field, a demo video showcases a short demo of the software, which then encourages leads to request a full interactive demo of the software.  Your sales demo video can make or break your pitch. 73%…