Author: Katie Kanaday
-
The Importance of Personalized Screenshots for Product Marketers: How Generating Great Product Images Will Increase Conversions
We’ve written a lot of blogs on how Saleo’s real-time demo personalization can change the life of your sales team, but did you know it’s also a great solution for product marketers? We all know that a picture is worth a thousand words. And in the world of product marketing, great images can be the…
-
How to Create a Truly Great SaaS Demo
Giving a great SaaS demo is critical to winning new business. In this blog post, we will discuss how to create a SaaS demo that will WOW your audience! We’ll talk about the importance of personalizing your SaaS demos, rehearsing your presentation, and involving customer success teams in pre-sales. We’ll also discuss the importance of…
-
5 Ways to Enable Sales Engineers to Give Better Software Demo Experiences: The Importance of Personalization
Sales engineers are the lifeblood of any enterprise software company. They are the ones who build relationships with customers, understand their needs, and translate those needs into a product demonstration. However, in order to give effective demos, sales engineers need the right tools and environment. In this blog post, we will discuss 5 ways to…
-
The Beginner’s Guide to Product-Led Growth: Everything You Need to Know
What is product led growth? How do you know if it’s the right strategy for your company? In this blog post, we will answer all of these questions and more. We’ll start by discussing what product led growth is and giving some examples of successful companies that use this approach. Then, we’ll talk about how…
-
5 Reasons Demo Environments Suck & How to Make Them Better
Sales environments have a long way to go. Today, most revenue teams sit down with a potential customer and show them their product in a generic environment full of dummy data that didn’t resonate with their prospects needs. Without a tool like Saleo, where we can create a dynamic and interactive personalized experience for our…




